• Most Popular Jan. 2012 Articles on SEJ

    Updated: 2012-02-11 17:04:30
    . Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home News Most Popular Jan . 2012 Articles on SEJ Most Popular Jan . 2012 Articles on SEJ February 11, 2012 By Melissa Fach see all posts by Melissa Fach Leave a Comment Tweet We have a lot of very talented people writing for SEJ . As a thank you to them I want to highlight their January articles . The articles below are the top 15 most visited posts that were not news related . I want to present them one more time in case you missed them . Also , keep tabs on these great minds . We all have a lot to learn from them . These are the top 15 in . order 1 Facebook Actions How It Impacts SEO by Todd Bailey Webimax 2 7 Alternatives to Google Analytics by Mat Bennett MatBennett 3 Are

  • Google Readying Google Drive, Dropbox-Like Cloud Storage

    Updated: 2012-02-11 16:00:00
    , SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Technology Google Readying Google Drive , Dropbox-Like Cloud Storage by V3 February 11, 2012 Comments Google is readying a Dropbox-like service and will soon enter the cloud computing storage market , according to the Wall Street Journal The Google Drive service is expected to allow users to store documents , photos , and videos on the cloud and make them accessible from any connected . device The service will come in particularly useful for those who want to share large files as they can be hosted on Drive and accessed via . links As with all Google-based services Drive is expected to offer a limited amount of storage to consumers and businesses . Users needing more may have to

  • Google’s Recent Domain Registrations: Labs, Screenwise & AdWords

    Updated: 2012-02-11 13:26:36
    : , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Google’s Recent Domain Registrations : Labs , Screenwise AdWords Feb 11, 2012 at 8:26am ET by Matt McGee Tweet Google has been busy registering several domain names in recent days that could be signs of things to come . A couple seem to relate to some kind of lab-related project(s some are AdWords-related and others are related to the Google Screenwise program that I wrote about earlier this . week Here’s a look at at least some of Google’s recent domain : registrations Lab Domains These two domains were registered on February : 6th GoogleWebLab.com ChromeWebLab.com Neither resolves to an active web page as of this moment . Last

  • LinkedIn Shares Mobile Advertising Ambitions

    Updated: 2012-02-11 13:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Mobile LinkedIn Shares Mobile Advertising Ambitions by ClickZ February 11, 2012 Comments LinkedIn just became the second social media giant this month to signal plans for ads in . mobile During its quarterly earnings call , CEO Jeff Weiner said mobile access represents an ever-growing share of time users spend with LinkedIn . He said the company is investigating ways to monetize those page . views We're going to start to run some tests with regard to advertising some of our marketing solutions within the mobile environment , Weiner . said When those ads will appear and what they'll look like is anybody's guess . LinkedIn did not immediately reply to a request for more . information

  • Google AdWords Gets Shared Lists To Eliminate Duplicate Data Entry

    Updated: 2012-02-10 23:57:58
    Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Google AdWords Gets Shared Lists To Eliminate Duplicate Data Entry Feb 10, 2012 at 6:57pm ET by Pamela Parker Tweet Sick of inputting the same things across multiple campaigns in Google AdWords Yeah , Google suspected that was the . case Following the same philosophy that spawned the introduction of negative keyword lists in January of last year , Google has added placement exclusion lists and list suggestions . All of these will live in a new place on the AdWords left navigation panel called the Shared library . 8221 Placement exclusion lists allow advertisers to create lists of sites on which they don’t want their ads to appear on

  • SearchCap: The Day In Search, February 10, 2012

    Updated: 2012-02-10 22:02:13
    : , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member SearchCap : The Day In Search , February 10, 2012 Feb 10, 2012 at 5:02pm ET by Matt McGee Tweet Below is what happened in search today , as reported on Search Engine Land and from other places across the . web From Search Engine : Land Now , Mitt Romney Has A Santorum-Like Bing Google Problem Perhaps Google may finally have to figure out a fix” for Rick Santorum’s Google Problem , 8221 now that an anti-Romney site is making it appear that anyone can rank any protest page for any politician’s name . Bing has the same problem , but no one ever seems to care about that . Spreading Romney I was pretty surprised Search In Pics : Google

  • Yahoo Search Engine Market Share Slips in January 2012

    Updated: 2012-02-10 22:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Industry Yahoo Search Engine Market Share Slips in January 2012 by Danny Goodwin February 10, 2012 Comments A month after Bing surpassed Yahoo to became the No . 2 search engine in the U.S . Yahoo's search share continued to decline in the New Year , according to comScore Meanwhile , Google climbed past a 66 percent share of the search . market The search engine rankings for January 2012, according to comScore , : were Google grew to 66.2 percent up from 65.9 percent in December 2011 Bing grew to 15.2 percent up from 15.1 percent Yahoo fell to 14.1 percent down from 14.5 percent Ask grew to 3 percent up from 2.9 percent AOL remained unchanged at 1.6 . percent At this time last year

  • Craig Silverstein, Larry & Sergey’s First Hire, Quits Google

    Updated: 2012-02-10 21:00:00
    , , SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Companies Craig Silverstein , Larry Sergey†s First Hire , Quits Google by Danny Goodwin February 10, 2012 Comments Craig Silverstein , the first employee hired by Google founders Larry Page and Sergey Brin in 1998, is leaving the company . Silverstein , who helped build the Google search engine , met Page and Brin while the three attended Stanford . University Silverstein initially connected with Page and Brin by promising to show them a way to compress all links they crawled so they could be stored in memory and run faster , Silverstein told Steven Levy , author of In the Plex : How Google Thinks , Works , and Shapes Our Lives Google started with two : computers One was the

  • Google Retires Drop-Down Menu, Black Navigation Bar Returns

    Updated: 2012-02-10 20:00:00
    , SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Companies Google Retires Drop-Down Menu , Black Navigation Bar Returns by Danny Goodwin February 10, 2012 Comments Google's drop-down menu , which was introduced in late November as part of the next stage of its massive redesign , is history Google will revert to an updated version of the black navigation bar that began appearing just ahead of the launch of . Google+ When the Google bar was redesigned in November , Google said the goal was to reduce clutter . Apparently users didn't like it , as Google noted that , based on feedback , there were some elements of the new bar that we could improve . rdquo Rather than a drop-down menu with icons for each Google service , horizontal

  • The Ability to Search by Location in Google+ and its Benefits to Marketers

    Updated: 2012-02-10 19:00:51
    Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home Social Media Google+ The Ability to Search by Location in Google+ and its Benefits to Marketers The Ability to Search by Location in Google+ and its Benefits to Marketers February 10, 2012 By Aidan Hijleh see all posts by Aidan Hijleh 1 Comment Tweet The social media space is one of the most competitive industries in today’s digital world . This became clearer than ever in 2011, a year when we saw social networks such as Facebook , Twitter , and LinkedIn evolve , and the birth of new players like Google+ . Despite having an uphill climb ahead of it , Google knows that it can make its new social network a worthy foe by not only introducing familiar features , but features

  • Now, Mitt Romney Has A Santorum-Like Bing & Google Problem

    Updated: 2012-02-10 18:36:33
    , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Now , Mitt Romney Has A Santorum-Like Bing Google Problem Feb 10, 2012 at 1:36pm ET by Danny Sullivan Tweet Perhaps Google may finally have to figure out a fix” for Rick Santorum’s Google Problem now that an anti-Romney site is making it appear that anyone can rank any protest page for any politician’s name . Bing has the same problem but no one ever seems to care about . that Spreading Romney I was pretty surprised to discover the Spreading Romney” site appearing in the top results on Google and Bing in a search for romney” that I did today . I don’t recall seeing it recently , so it appears to be a new . gain Here it is on Google

  • 8 Search and Social Takeaways from Covario INFLECTIONPoint 2012

    Updated: 2012-02-10 18:30:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Industry 8 Search and Social Takeaways from Covario INFLECTIONPoint 2012 by Miranda Miller February 10, 2012 Comments SEO agency and software firm Covario welcomed clients , non-profits and media to Huntington Beach for their 6th annual INFLECTIONPoint conference Feb . 6 to 8. The sessions and networking time were predictably abuzz about the convergence of search and social this . year It's not a new topic , though the conversation has certainly grown and seems to have shifted from , What are we going to do when this happens , to , It's happening , what do we do now There is no shortage of commentary and speculation , but little hard numbers or case studies to follow when it comes

  • Search In Pics: Google Sugar Cube, Yahoo Valentines & Chrome M&M’s

    Updated: 2012-02-10 17:50:27
    : , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Column : Search In Pictures Search In Pics : Google Sugar Cube , Yahoo Valentines Chrome M M’s Feb 10, 2012 at 12:50pm ET by Barry Schwartz Tweet In this week’s Search In Pictures here are the latest images culled from the web , showing what people eat at the search engine companies , how they play , who they meet , where they speak , what toys they have , and . more Valentines Day At : Yahoo Source : Flickr A Google : Bike Source Google+ Google Fix It Sign Chrome Aw Snap Source Google+ Chrome M : M’s Source Flickr Google Sugar : Cube Source Flickr Related : Topics Search In Pictures About The : Author Barry Schwartz is Search

  • See Social Media Job Salaries in Top 20 U.S. Markets

    Updated: 2012-02-10 16:00:16
    . Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home Infographics See Social Media Job Salaries in Top 20 U.S . Markets See Social Media Job Salaries in Top 20 U.S . nbsp Markets February 10, 2012 By Melissa Fach see all posts by Melissa Fach Leave a Comment Tweet Onward Search created this infographic Social Media Jobs Salary Guide You can click on it to expand its size . Everyone is talking about how important great content is lately and I personally know how long it takes to plan things out , research and write . This IG shows that bloggers and copywriters are getting the least amount of money , but businesses can’t live without them . The starting pays are really low don’t know how people would live with that kind of .

  • Google Moves Away From Large Navigation Drop Down Menu

    Updated: 2012-02-10 14:22:34
    Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Google Moves Away From Large Navigation Drop Down Menu Feb 10, 2012 at 9:22am ET by Barry Schwartz Tweet A few months ago , Google introduced a new navigation bar that was black and very large . It was part of the Google+ changes across Google’s . properties Last night , Google announced yet another change to that top bar navigation . The most noticeable change is that most of the main search options are back at the top , placing the less important’ search options in a more menu . This new user interface is a lot like the previous Google look , but keeping with the Google+ features at the top . right Here are before and after .

  • Law Enforcement Turns to Social Media to Collar More Criminals

    Updated: 2012-02-10 14:00:34
    Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home News Law Enforcement Turns to Social Media to Collar More Criminals Law Enforcement Turns to Social Media to Collar More Criminals February 10, 2012 By Dave Thomas see all posts by Dave Thomas 1 Comment Tweet While the goal of criminals is always to stay one step ahead of law enforcement , some of them inevitably end up leading authorities in their direction by not being able to keep their mouths . shut In a day and age when social media is all the rage , it seems more and more criminals are tripping themselves up by bragging about their antics on sites such as Facebook and . Twitter Take some of these instances pointed out last year by The Washington Post where criminals

  • 5 Must-Have SEO Skills

    Updated: 2012-02-10 14:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home SEO 5 Must-Have SEO Skills by Bob Tripathi February 10, 2012 Comments What kind of skills do search engine optimizers need to succeed in today's marketplace Should SEOs be siloed into doing just SEO and close themselves out from other marketing skills Or should the new kind of SEO should be jack of all trades and also the master of all trades The modern day SEO should be an integrated SEO digital marketer one who knows about on-page SEO and other integrated tactics . nbsp Whether you're considering working in the SEO industry , or you're looking to hire an SEO , there are five must-have SEO skills . Let's run through these five skills one by one and discuss why they are . important

  • Google Developing Branded Home Entertainment System

    Updated: 2012-02-10 13:00:37
    Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home News Google Developing Branded Home Entertainment System Google Developing Branded Home Entertainment System February 10, 2012 By David Angotti Leave a Comment Tweet Several days ago , Google filed FCC paperwork to test a prototype of a new Google device . According to filing , the test will take place in the homes of 252 employees and take approximately six months . The official FCC filing said the : following Google is developing an entertainment device that requires testing outside the laboratory environment . The device is in the prototyping phase and will be modified prior to final compliance testing . Now , According to a recent Wall Street Journal report news has

  • Lead Scoring: How B2B Search Marketers Can Lead the Process

    Updated: 2012-02-10 13:00:00
    : SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home SEO Lead Scoring : How B2B Search Marketers Can Lead the Process by Derek Edmond February 10, 2012 Comments B2B search marketing teams should step up to the forefront in lead generation initiatives in 2012. According to the 2012 B2B Marketing Benchmark report by MarketingSherpa , three of the top four challenges growing in pertinence are directly related to lead . generation MarketingSherpa recently released a blog post and supporting case study highlighting how developing a lead scoring process can improve the overall effectiveness of lead generation . The average lead generation ROI for organizations using a lead scoring process was 138 percent , in comparison to 78 percent

  • Google Analytics Update To Organic Reports

    Updated: 2012-02-10 11:51:03
    Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Column : Search Analytics Google Analytics Update To Organic Reports Feb 10, 2012 at 6:51am ET by Daniel Waisberg Tweet As many of you know , organic traffic is auto-populated in Google Analytics reports using a default search engine list curated by Google . It is also possible to add smaller search engines manually into the tracking code snippet , using the addOrganic method but it’s nicer when Google does it for . us Every once in a while , the Google Analytics team updates the list to reflect new or more popular search engines . We have confirmed that , starting from February 1st , a few search engines have been added to the list

  • Google Users Dislike Personalized Search Results [Survey]

    Updated: 2012-02-10 06:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Technology Google Users Dislike Personalized Search Results Survey by Danny Goodwin February 10, 2012 Comments Should Google's search results be personalized based on past searches and information from social networking sites Forty-five percent of respondents to a recent Ask Your Target Market AYTM Google Search survey said no , compared to 15.5 percent who said . yes Another 39.1 percent of respondents said they liked the idea of personalized searches , but were worried about privacy . Those who said no 45.4 percent said they think everyone should see the same results when searching for the same . keyword This AYTM survey of 400 Internet users is almost a month old . The survey

  • Reputation Management and Social Monitoring Made Easy

    Updated: 2012-02-10 00:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Technology Reputation Management and Social Monitoring Made Easy by Gary-Adam Shannon February 10, 2012 Comments Monitoring your brand online is getting simpler and simpler by the day . It's becoming clear that hiring a reputation management firm not only is a wasted expense but something your in-house marketing team can do itself if trained in the right tools and . methodologies After all , why spend money on defending a brand when you can spend money promoting a brand Unfortunately for the unsuspecting client , there are some reputation management companies that are nothing more than snake oil salesmen who over promise and under deliver and in return drain your business of

  • Bing Now A Full Point Ahead Of Yahoo In Search Share — comScore

    Updated: 2012-02-09 22:31:52
    Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member Bing Now A Full Point Ahead Of Yahoo In Search Share comScore Feb 9, 2012 at 5:31pm ET by Greg Sterling Tweet Today comScore reported January search share figures for the US market . We restrained ourselves this month , not posting on this subject before the official release , given the error that happened last time through one of the financial analyst firms and their early release of the . data Google gained share vs . last month . However , the big news is that Bing is now firmly ahead of Yahoo in explicit core search . 8221 But using comScore’s expanded total core search” definition Yahoo remains ahead of . Bing Below are the

  • SearchCap: The Day In Search, February 9, 2012

    Updated: 2012-02-09 22:05:50
    : , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member SearchCap : The Day In Search , February 9, 2012 Feb 9, 2012 at 5:05pm ET by Barry Schwartz Tweet Below is what happened in search today , as reported on Search Engine Land and from other places across the . web From Search Engine : Land The Paid Search Uncertainty Principle In 1927, Werner von Heisenberg documented what he referred to as an Uncertainty Principle” governing quantum mechanics . The Uncertainty Principle holds that an observation cannot precisely reveal both the position of a particle at a point in time and its momentum . The more the observation reveals about one , the less the observer can know about Google’s

  • adCenter Increases Ad Text Limit to 71; Adds Budget Overview, Mobile Targeting

    Updated: 2012-02-09 22:00:00
    , SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home PPC adCenter Increases Ad Text Limit to 71 Adds Budget Overview , Mobile Targeting by John Rampton February 9, 2012 Comments Over the past couple months adCenter has been working on several improvement to their Microsoft Advertising Platform . New enhancements to negative keyword functionality as well as several upgrades to their reporting tools and user . interface AdCenter recently announced several improvements to ad description character length , budget overview , and targeting . updates Easier Google AdWords Campaign Importing to adCenter To simplify importing ads for AdWords to adCenter and align with industry standards , adCenter has changed the allotted character count in

  • SPONSOR MESSAGE: The Purchase Path of Online Buyers – How Shoppers Use Email, Search, and Social

    Updated: 2012-02-09 20:00:11
    : , , Home Members Only All News Features Columns SEM SEO PPC Social Media How To Google Search First Time Here All E-Solutions Spotlights Member Login Be A Member SPONSOR MESSAGE : The Purchase Path of Online Buyers How Shoppers Use Email , Search , and Social Feb 9, 2012 at 3:00pm ET by Search Engine Land Tweet This Forrester Research independent report : discusses Three recommendations for attracting online shoppers Click-stream analysis conducted over the holidays What you should and shouldn’t expect from social campaigns Download now Related : Topics Sponsor Messages About The : Author Search Engine Land is a news and information site covering search engine marketing , searching issues and the search engine industry . Special site announcements and occasional sponsor messages are

  • Google Screenwise Pays People to Search the Web With Chrome

    Updated: 2012-02-09 20:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Technology Google Screenwise Pays People to Search the Web With Chrome by John Rampton February 9, 2012 Comments A new Google project called Screenwise is offering web surfers the chance to get paid to surf the web and help make Google better . You have to search the web using the Chrome browser and share your data with Google , according to the signup . page Google is also collecting information via a black router the Screenwise Data Collector that users can install on their home network to measure Internet usage , according to Ars Technica People who go this route will earn more money 100 for joining the panel , and 20 for each month of participation . nbsp Interestingly

  • Amazon Rakes in the Money With Free Shipping [INFOGRAPHIC]

    Updated: 2012-02-09 19:00:44
    Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home Infographics Amazon Rakes in the Money With Free Shipping INFOGRAPHIC Amazon Rakes in the Money With Free Shipping INFOGRAPHIC February 9, 2012 By Melissa Fach see all posts by Melissa Fach 1 Comment Tweet Shipping charges are a huge part of my decision process when buying online . The infographic below reminds me of me I leave a lot of items in carts because shipping charges are high and I can’t find a promo code to offset . it Before I was an Amazon Prime member many of my Amazon buying choices were based on the items that were eligible for free shipping if I spent 25. If I didn’t spend 25 I would find a way to do so and therefore spent more Obviously the infographic shows

  • DOJ to Approve Google's Motorola Acquisition

    Updated: 2012-02-09 19:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Mobile DOJ to Approve Google's Motorola Acquisition by V3 February 9, 2012 Comments Google's proposed acquisition of Motorola Mobility could soon be approved by the U.S . Department of Justice DOJ sources told the Wall Street Journal The DOJ is reportedly poised to issue a formal approval on the deal as early as next . week A mark of approval from the DOJ would be a welcome step forward for Google in its quest to acquire Motorola's handset business . The DOJ has been poring over the proposed 12.5 billion acquisition for months , including a September ruling to extend its review period beyond the originally-stated . deadline While the approval could boost the deal's chances for

  • Numbers Shift but Online News is a Steady Trend

    Updated: 2012-02-09 17:00:50
    Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home News Numbers Shift but Online News is a Steady Trend Numbers Shift but Online News is a Steady Trend February 9, 2012 By Todd Bailey 2 Comments Tweet Have you seen the numbers lately Brands and marketers like to leverage numbers to create a desired reception based on reader perception . Obviously , bigger numbers reflect more popularity and added reason for investors to . celebrate The New York Times issued a recent article on Facebook , calling attention to a subjective view of numbers . For instance , the Facebook brand counts 845 million monthly users and counts 483 million as active” daily users . That’s mighty impressive , especially if you’re an investor , taking

  • New Signals to Search Engines Revisited

    Updated: 2012-02-09 16:30:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home SEO New Signals to Search Engines Revisited by Mike Grehan February 9, 2012 Comments Over the past few months I've been revisiting some of the papers I've written during the course of my time in search marketing . I have to say , I've been fascinated by the response from , what I guess , is an audience that was too young back in early 2000s to want to read about information retrieval on the web and how that relates to SEO and how websites that have the most links rank more highly and therefore are discovered more often thus becoming Filthy Linking Rich I have to be candidly honest , too . I'm kind of entering into an SEO catharsis this year and taking whatever I think is left of

  • Google Drive: Will You Drop Dropbox?

    Updated: 2012-02-09 15:51:37
    : Search Engine Journal Home About Us Contribute News SEO Tools Social Link Building PPC Advertise You are here : Home News Google Drive : Will You Drop Dropbox Google Drive : Will You Drop Dropbox February 9, 2012 By David Angotti 9 Comments Tweet Although rumors have been flying since 2007 about Google offering a hosted storage solution , the Wall Street Journal is reporting that Google is finally set to launch its new storage service in the next several weeks . The service , which is named Drive , will utilize Google’s cloud-based storage to allow users to easily store and share files between multiple computers and mobile . devices The new product is expected to provide native syncing and will allow users to drag and drop a file and immediately access that file on multiple devices . In

  • Online Newsrooms: A Necessity for Search and Social Content Strategy

    Updated: 2012-02-09 14:00:00
    : SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Social Online Newsrooms : A Necessity for Search and Social Content Strategy by Lisa Buyer February 9, 2012 Comments This just in A 2012 survey says online newsrooms are a website necessity for journalists , users , search and social content . strategy The final results of a national survey conducted by TEKGROUP International report the importance of creating and frequently maintaining an online newsroom as a centralized headquarters for an organization . I talked about online newsrooms back in December but now we have more search and social indicators more evidence for an online newsroom . makeover Consider this : almost 100 percent surveyed expect organizations small and large

  • Don’t Be A Wallflower! 3 Fundamentals Of Data Driven Community Outreach

    Updated: 2012-02-09 13:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Social Don†t Be A Wallflower 3 Fundamentals Of Data Driven Community Outreach by Marty Weintraub February 9, 2012 Comments It's hard to get a hot dancing date , sitting at home alone , eating leftover Super Bowl food and watching The Voice . rdquo In social media as in life , one must get off one's butt and venture out into the world to make . friends Today in San Diego , I'll have the pleasure of presenting a keynote at OMS My presentation , Optimizing Humans The Art Of Data-Driven Social Marketing , rdquo will focus on data-driven friending tactics , undertaking programmatic outreach to connect with themed personal business authority users and how to collect them as friends for

  • How to Use Government Data for Link Development

    Updated: 2012-02-09 00:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home SEO How to Use Government Data for Link Development by Justilien Gaspard February 9, 2012 Comments All the data you need to create linkable material is provided by governments around the world for free . One just needs to do some research , make it interesting , and promote . it This is a follow-up to my column about using public information for link building This time I'm going to focus on data from open government web sites . You can find data sources here where it's categorized by international , state , city , and . agencies Research If you're trying to get links from sites covering your industry like news , bloggers , or associations , this is a good strategy . News oriented

  • RIAA President: Google ‘Misused Its Power’ by Protesting SOPA

    Updated: 2012-02-08 22:00:00
    : SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Industry RIAA President : Google ‘Misused Its Power†by Protesting SOPA by Danny Goodwin February 8, 2012 Comments Google abused its trust and misused its power when it blacked out its logo Jan . 18 and encouraged its millions of users base to Tell Congress : Please don't censor the web At least according to the Recording Industry Association of America's . CEO It seems RIAA President Cary Sherman is still steamed that Google was able to derail the Stop Online Piracy Act SOPA and Protect IP Act PIPA by encouraging more than 7 million people to sign petitions opposing the legislation . He attacked Google , as well as Wikipedia , which also blacked out its site , in a New York

  • Privacy Group Sues FTC to Stop New Google Privacy Policy

    Updated: 2012-02-08 21:00:00
    SEO News Search Industry SEO PPC Analytics Social Local Mobile Video Companies Technology You are here : Home Industry Privacy Group Sues FTC to Stop New Google Privacy Policy by Danny Goodwin February 8, 2012 Comments The Electronic Privacy Information Center EPIC is suing the U.S . Federal Trade Commission in the hopes of stopping the new Google privacy policy , which is set to become effective March 1. The complaint was filed today in a Washington , D.C . federal district . court EPIC alleges that the changes to Google's privacy policies , which will allow Google to combine user data across all of its properties without user consent , rdquo violates a consent order Google signed with the FTC last year related to Google Buzz Google's recent announcement that the company intends to

  • Print Publicity and Organic SEO – A Comparison

    Updated: 2012-02-07 14:33:17
    Pandia Guest Writer Divya Rawat argues that print publicity campaigns and organic search engine optimization are complementary, and may reinforce each other.

  • Top 5 Social Shopping Sites

    Updated: 2012-02-05 15:47:51
    The Web has changed shopping in a lot of ways. Easy access to an unprecedented amount of stores that will ship your purchase directly to me has made my Christmas shopping stress free. And it's so much easier now to find gifts for those friends with really special interests. All of this is taken one huge step ahed with the Social Web. Social shopping is online shopping with networks of likeminded friends, commenting, sharing and recommendations. Here are Pandia's top 5 social shopping sites.

  • Search Engine Marketing News Wrap-up Feb 5

    Updated: 2012-02-05 15:33:48
    Here are some interesting articles from this week's search engine marketing coverage.

  • Social Media News Wrap-up Feb 5

    Updated: 2012-02-05 15:31:08
    Here are some interesting post and articles from this week's social media buzz.

  • How to Benefit from Google’s Search Plus

    Updated: 2012-01-30 13:16:51
    The integration of social search data is nothing new for Google, but with the release of Google’s new Search Plus Your World (SPYW and also known as Search+) search engine experts and journalists have been raising alarms over privacy and search relevance. Are there new factors for businesses to take into account now that Search+ has become the default search setting for Google?

  • Search Engine News Jan 29: Google+ is Everywhere!

    Updated: 2012-01-29 14:00:18
    Here are some of the search related articles we have found interesting lately.

  • Social Media News Jan 29

    Updated: 2012-01-29 13:57:06
    Up to date stories on social media and social networking from around the web.

  • Search Engine Marketing News Jan 29

    Updated: 2012-01-29 13:52:38
    More stories from the world of search engine optimization and marketing.

  • How Google Has Revolutionized the Way Consumers Save Money

    Updated: 2012-01-19 10:55:48
    Google has revolutionized the Internet in many ways and shopping is just one of them. The easiest thing to do when you want to buy something is to search that product on Google. That will allow you to view reviews of the product, compare prices from different stores and make the best choice.

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