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Affiliate Summit ran a free webinar featuring Deborah Carney on repurposing content, and it’s now available to watch on demand. So you’ve got a blog, podcast, or site you’ve been building for years and you’re wondering if there is another way to recycle that content in different formats? With the ease of video sharing, plus [...]
So you want to go to Affiliate Summit East 2012, taking place August 12-14, 2012 in New York City, but you’re a little light on funds? No problem, I’ve got an easy way for you to get a free Networking pass. The Networking pass provides admission to the Meet Market and Exhibit Hall, as well [...]
The mobile challenge is to understand how people want to interact with the information on a particular device. Then determine the best way to present an experience that is easy to use and understand.
Nearly a dozen publishers including Rodale, Conde Nast, Time, Inc. and Hearst Communications have recently been hit with potential class-action lawsuits for allegedly violating a California privacy
law.
My Job Chart is a great example of a useful site powered by affiliate marketing. The site is a tool to manage chores for kids and provide them rewards, some of which are available through Amazon affiliate links for parents to purchase for their kids. I’ve found My Job Chart to be a fantastic resource, [...]
Most retailers have stumbled out of the gate when it comes to mobile strategy, creating weak, fragmented apps and mobile properties in their haste to gain a foothold in the mobile space. The problem
is that companies have focused on the means -- mobile -- at the expense of the ends -- transactions and customer engagement.
Puma has brought its new Pumagility brand to Pandora through sponsorship of a dozen workout-oriented stations on the online radio service. The custom stations launched in September on Pandora.
Different genres -- hip-hop, hard rock, country -- but are all geared to pump up listeners during sessions at the gym.
Do premium display advertising and social marketing drive product sales, media subscriptions and memberships? New research finds a direct correlation between visual and emotional resonance and higher
revenue per order.
WPP agencies GroupM and Tenth Avenue have joined forces to launch a mobile marketing presence in China through the acquisition of local mobile agency Wisereach. The new entity, known as MJoule, will
combine assets of Tenth Avenue's mobile specialty unit Joule with the existing mobile operations of GroupM in China.
Clicks on tablet ads from paid-search campaigns rose five times higher in January, compared with the same period a year ago, according to research released Wednesday from Rimm-Kaufmann Group (RKG), a
digital marketing agency.
The advocacy group EPIC is seeking a court order requiring the FTC to take action against Google for its new privacy policy, which takes effect March 1 and allows it to combine information about
signed-in users across a variety of products and services, including Gmail, Android, and YouTube. Google intends to use the data to enable more precise ad targeting.
You’ve set up your online store. It’s legally bulletproofed, you’ve got your products priced properly and feel confident that your business is set for financial success. Now that you’ve got your foundation, it’s time to start marketing your store to Continue reading...
U.K.-based mobile payments firm Bango said Wednesday it had struck a deal to provide "payment services" to Facebook. The agreement suggests Bango could provide wireless billing services to Facebook as
the social networking giant seeks to monetize its mobile platform prior to its IPO.
Tapping customers on technology platforms that companies can't completely control can become a bit uncomfortable, but they can do it productively, according to Josh Bernoff, SVP of idea development at
Forrester Research.
With the spread of smartphones, more people are embracing a range of mobile content and services. A new Forrester report urges marketers to keep up with consumers and to spend more time in mobile to
build brand awareness and interaction on handheld devices.
Strangers or friends can become the most successful brand advocates through online word-of-mouth marketing. Shasta Ventures thinks so highly of the idea that the venture capital firm -- along with
existing investors Norwest Venture Partners, Redpoint Ventures, and Trident Capital -- sank $10 million in Series C funding into San Francisco-based Extole, a consumer-to-consumer social marketing
platform.
Lead-generation firm Pontiflex has added Spanish-language capability for its mobile sign-up ad platform, which allows consumers to choose the types of ads and offers they get. The move comes as part
of its recent step to extend its sign-up ads internationally so U.S. developers can run country-specific ads in local languages to broaden their audiences.
Check out these must-read articles for the latest news and views in ecommerce and online marketing. The world of ecommerce is aflutter with breaking stories, strong opinions and insightful analyses. Check out our favorite articles so far this week: Ecommerce Continue reading...
Speaking proposals for Affiliate Summit East 2012, taking place August 12-14, 2012 in New York City, are now being accepted. The submission deadline is April 20, 2012. Any submissions after this date will not be considered. Accepted speakers will be notified no later than May 11, 2012. If you have not been contacted by May [...]
This week on the Affiliate Thing podcast, Lisa Picarille was joined by Todd Farmer and Vinny O’Hare, while I snuck away for a long weekend. They talked about Vinny and Todd’s respective sessions at Affiliate Summit West 2012, what Lisa learned from each of them, how Erik Hom was afraid to be on the podcast, [...]
The Federal Trade Commission has warned three online data brokers that their mobile apps must comply with the federal Fair Credit Reporting Act.
Overview Plans Pricing Types of Surveys Online Panel Resources Blog Home Blogs Hanna Johnson's blog Zoomerang Blog 3 Tips For a Great Online Survey Posted on February 07, 2012 by Hanna Johnson Tweet Share Online surveys are a great tool to learn useful information about your customers , friends , donors , or whoever . Your survey can provide you with all sorts of insights about what you're doing well , what needs work,and what people are thinking and feeling . In order for it to do so , however , you have to make sure you create a , good methodologically , sound survey . Here at Zoomerang we want you to have the best , most reliable survey results possible , so we put together these 3 tips for trustworthy results . 1. Define One Objective It's important to be clear with yourself about the
FeedFront Magazine is now available on iPad. Now you can read the current issue of FeedFront and any of the past issues on an iPad, as well as online. Check out issue 17 (January 2012) of FeedFront on your computer or iPad. You can access all of the past issues of FeedFront at http://issuu.com/affiliatesummit/docs. The [...]
With a little elbow grease and the help of Volusion, calvin’s Fine Jewelry has experienced both on and offline growth. Check out their success story to see how they did it. Like most everyone here in Austin, Texas, we’re Continue reading...
Affiliate Summit has created a dailymile Challenge where we will donate $1 to benefit the Avon Walk for Breast Cancer in support of Affiliate Marketers Give Back team for each mile cycled, run, swam, or walked (up to $5,000). dailymile syncs with Garmin (205, 305, 310xt, 405, 405cx), Nike+ device and iPhone app, as well [...]